your assignment will be to propose a professional architecture blueprint for an innovative e-commerce Website and develop an outline for implementation of such innovative project. The e-commerceWebsite should be on a newly proposed innovative e-commerce site and not on existing company/site!
Your proposal should include the following sections:
- Executive summary –provide a one page summary of the whole project combining all the information provided in the report into a short – “bottom line first” summary.
- Introduction – explain the proposed e-commerce Website and how it is new/different than other/or existing Websites
- Industry and Competitions – Explain the industry/competitors for the proposed e-commerce Website including major vendors, competitors, suppliers, distributers, etc.
- Business Plan Outline – Explain the “eight key elements” of the proposed e-commerce business proposal (see Ch. 2)
- IT Architecture Plan –Explain the Information Technology (IT) behind this e-commerce Website. Ensure you properly explain the IT behind the payment collection process including the three sub-categories:
a) Hardware – Make sure to include all the hardware proposed to run such e-commerce Website, if outsourcing, provide details of the hardware provided by the outsourcing company.
b) Software – Make sure to include all the application(s) proposed to drive the shopping-cart, the information security (InfoSec), thepayment collection process, etc
c) Services – Make sure to include all - Interface Blueprint –provide at least four (4) proposed screens (prototype screens – can be designed in PowerPoint, Dreamweaver, PhotoShop, or any tool you wish – provide the images of your proposed screens). The proposed screens should be:
– Proposed homepage prototype
– Proposed product(s) and/or service(s) page(s) prototype
– Proposed first stage of the revenue generating page(s) prototype (i.e. shopping cart)
– Proposed last stage of the revenue generating page(s) prototype (i.e. order confirmation) - Marketing Plan Outline – provide a brief outline a proposed marketing plan for the e-commerce Website
FORMAT: |
All text in the report should be word-processed (letter or correspondence-quality font), New Times Roman or Calibri, 12 point, double space and standard margins. The report should be at least 15 pages long (including title page, Table of Contents, & Certificate of Authorship), but can be more than that. The following information should also be included:
Title page:
- Assignment Name/Topic and Number
- Class Name and Number (e.g. MMIS-654 Winter 2014)
- Professor’s name
- Student Name
- Due date
The report should also be done professionally and should include:
- Table of contents
- Page numbers on all pages
- Clear and consistent titles on all sections
- Certificate of Authorship – Use the certificate provided!
Professional and appealing document is expected! As required by Code of Student Conduct and Academic Responsibility, please make sure to document appropriately your references and state it in your own words, or put in quotations.
GRADING: |
This case will be graded out of 100 points. This assignment will weight 30 points in your final grade.
DEADLINE: |
The assignment is expected to be completed by the deadline scheduled in the syllabus. If emergency occur, please send an email message to your professor informing that the assignment will not be posted on the due time, prior to the deadline.
Points may be deducted for late submissions.
SUBMISSION: |
Please submit the assignment in MS Word format (.docx) to the Blackboard e-Dropbox. A direct link to e-Dropbox is provided in the course menu bar on the left.
Please name the files you upload to e-Dropbox in the following way: LastName_Assignment2.docx.
So for example for John Doe submitting Assignment No. 2 the filename should be: “doe_assignment2.doc”
SCIS POLICY ON STANDARDS OF ACADEMIC INTEGRITY: |
(For complete policy, see Code of Student Conduct and Academic Responsibility, p. 45. Also see the sections on student misconduct, p. 10, and the NSU Student Handbook.)
Each student is responsible for maintaining academic integrity and intellectual honesty in his or her academic work. It is the policy of the school that each student must:
- Submit his or her own work, not that of another person Not falsify data or records (including admissions materials)
- Not engage in cheating (e.g., giving or receiving help during examinations, acquiring and/or transmitting test questions prior to an examination)
- Not receive or give aid on assigned work that requires independent effort
- Properly credit the words or ideas of others according to accepted standards for professional publications.*
- Not use term paper writing services or consult such services for the purpose of obtaining assistance in the preparation of materials to be submitted in courses or for theses or dissertations
- Not commit plagiarism (Merriam-Webster’s Collegiate Dictionary (1996) defines plagiarism as “stealing or passing off ideas or words of another as one’s own” and “the use of a created production without crediting the source.”) (see Crediting the Words or Ideas of Others below)
Crediting the Words or Ideas of Others
When using the exact words of another, quotation marks must be used for short quotations (fewer than 40 words), and block quotation style must be used for longer quotations. In either case, a proper citation must also be provided. The Publication Manual of the American Psychological Association, Fifth Edition, (2001, pp. 117 and 292) contains standards and examples on quotation methods. When paraphrasing (summarizing, or rewriting) the words or ideas of another, a proper citation must be provided. (Publication Manual of the American Psychological Association, Fifth Edition (2001) contains standards and examples on citation methods (pp. 207–214) and reference lists (pp. 215–281)). The New Shorter Oxford English Dictionary (1993) defines paraphrase as “An expression in other words, usually fuller and clearer, of the sense of a written or spoken passage or text…Express the meaning (of a word, phrase, passage, or work) in other words, usually with the object of clarification…”. Changing word order, deleting words, or substituting synonyms is not acceptable paraphrasing—it is plagiarism, even when properly cited. Rather than make changes of this nature, the source should be quoted as written.